Kelly's enthusiasm for branding began in premium brand protection, as she prepared creative and cost-effective prevention and enforcement strategies targeting counterfeit product, infringing domains, and problematic e-commerce platforms.  Her experience quickly expanded to include freelance branding, digital marketing, and web design for small and growing businesses.  She guides brands from inception through execution and protection and understands that strong branding is born from a distinct purpose, is consistently recognizable, and communicates effectively to the appropriate audience.  She builds long-term relationships with each client she serves and is invested in their ongoing success.  Kelly is also a professional photographer and produces high-quality portraiture and commercial imagery for use in marketing materials, social media, and the web.  Her work has been published in a variety of print and digital media. 

Kelly holds a bachelor's degree in Psychology with high honors from The George Washington University, a law degree with honors from Stetson University College of Law, and has completed advanced coursework in branding, anti-counterfeiting, and brand protection through Michigan State University. She now lives in New Smyrna Beach, Florida with her husband, Anthony, and their four children.  In her spare time, Kelly enjoys spinning, strength training with her husband, and supporting the small businesses, local restaurants, and live music in New Smyrna Beach.